The art of the App Store :the business of Apple development (Record no. 13591)

000 -LEADER
fixed length control field 01867cam a22003977a 4500
001 - CONTROL NUMBER
control field 16975036
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170105102424.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110923s2012 njua 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011939653
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB0D9327
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015700899
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470952788 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470952784 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118221129 (ebk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118235348 (ebk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118260074 (ebk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn751100395
040 ## - CATALOGING SOURCE
Original cataloging agency UKMGB
Language of cataloging eng
Transcribing agency UKMGB
Modifying agency BKL
-- YDXCP
-- BWX
-- TXI
-- BTCTA
-- CDX
-- BDX
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number QA76.76.A65
Item number M38956 2012
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 004.1675
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McCann, Tyson.
245 14 - TITLE STATEMENT
Title The art of the App Store :the business of Apple development
Statement of responsibility, etc. Tyson McCann.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. Wrox/Wiley,
Date of publication, distribution, etc. c2012.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 283 p. :
Other physical details col. ill. ;
Dimensions 23 cm.
500 ## - GENERAL NOTE
General note Includes index.
520 ## - SUMMARY, ETC.
Summary, etc. This guide provides an in-depth look into the perils and potential of the iPhone and iPad app landscape. Presents tried and tested methods for competitive research, finding your niche, understanding customer expectations, setting goals and milestones, and managing app development from concept to post-launch. Also includes guidelines for developing and pricing your app using the most up-to-date trends, a plan for viral marketing using social networks, etric tracking, taking advantage of feedback and more--
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Application software
General subdivision Development.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Application software
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element iPhone (Smartphone)
General subdivision Marketing.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Wrox Development (Firm)
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          Central Library (CL) Central Library (CL) First Floor - Computer Science 06/28/2016 Golden Books 2977.99   004.1675 MCC SEECS013462 06/28/2016 06/28/2016 Book
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