Public Relations For Your Business / (Record no. 184638)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00937 a2200181 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NUST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221213140340.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8174460268 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Nust |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 301.54,JEF |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jefkins,Frank |
| 9 (RLIN) | 468 |
| 245 ## - TITLE STATEMENT | |
| Title | Public Relations For Your Business / |
| Statement of responsibility, etc. | Frank Jefkins |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Excel Book |
| Date of publication, distribution, etc. | 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 189:p .: |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Do I Need PR? (Page-1), Do I Need Corporate Image? (Page-11), Do I Need Corporate Identity (Page-17), How Do I Get Media Coverage? (Page-23), How Do I Deal With Reporters And Interviewers? (Page-29), How Do I Communicate With My Employees (Page-47), Do I Need A PR Consultancy (Page-65), How Do I Educate The Market (Page-91), Dow Do I Deal With Opinion Leaders (Page-111), How Can Political PR Help Me? (Page-125), How Do I Use PR In Crisis? (Page-147), How Do I Evaluate PR Results? (Page-169). |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Public Relations |
| 9 (RLIN) | 469 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Call number prefix | 301.54,JEF |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Military College of Signals (MCS) | Military College of Signals (MCS) | General Stacks | 12/12/2016 | 301.54,JEF | MCS33550 | 12/08/2016 | 12/12/2016 | Book | Almirah No.49, Shelf No.1 |