Growing your business in emerging markets : (Record no. 343510)

000 -LEADER
fixed length control field 01391 a2200205 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1567203396
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781567203394
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
-- 972
-- 972
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Caslione, John.
245 10 - TITLE STATEMENT
Title Growing your business in emerging markets :
Remainder of title promise and perils /
Statement of responsibility, etc. John Caslione.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [S.l.] :
Name of publisher, distributor, etc. Praeger,
Date of publication, distribution, etc. 2000.
300 ## - PHYSICAL DESCRIPTION
Extent 272 p. ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Hardcover.
520 ## - SUMMARY, ETC.
Summary, etc. The future success of many companies in the United States and Europe is becoming more dependent on effectively developing and expanding markets in new emerging and partially developed countries. Few companies, however, know how to do it well, if at all. Their success rate is low, while the cost of failure remains high. Caslione and Thomas provide insights, knowledge, special tools, and the experience that will show executives how to take hold of these challenges. Through case studies of companies in a wide cross-section of industries, the authors highlight the processes necessary to develop successful market entry, sales, and distribution strategies for their companies in emerging markets around the world.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Thomas, Andrew R.
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Amazon.com
Uniform Resource Identifier <a href="http://www.amazon.com/exec/obidos/ASIN/1567203396/chopaconline-20">http://www.amazon.com/exec/obidos/ASIN/1567203396/chopaconline-20</a>
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Amazon customer reviews
Uniform Resource Identifier <a href="http://www.chopac.org/cgi-bin/tools/azrev.pl?q=1567203396">http://www.chopac.org/cgi-bin/tools/azrev.pl?q=1567203396</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Institution code [OBSOLETE] NBS
Koha item type Book
Call number prefix 658.848 PRO
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Central Library (CL) Central Library (CL) 08/28/2013   658.848 PRO NBS8093 08/28/2013 08/28/2013 Book
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