New products management / (Record no. 343994)

000 -LEADER
fixed length control field 01112 a2200217 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071151621
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071151627
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
-- 1474
-- 1474
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Crawford, C.Merle.
245 10 - TITLE STATEMENT
Title New products management /
Statement of responsibility, etc. C.Merle Crawford.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [S.l.] :
Name of publisher, distributor, etc. McGraw Hill Higher Education,
Date of publication, distribution, etc. 2002.
300 ## - PHYSICAL DESCRIPTION
Extent 576 p. ;
Dimensions 23 cm.
500 ## - GENERAL NOTE
General note Paperback.
520 ## - SUMMARY, ETC.
Summary, etc. This book provides future new product managers, project managers and team leaders with a comprehensive overview of the new product development process, including how to develop an effective development strategy, manage cross-functional teams across the organization, generate and evaluate concepts, manage the technical development of a product, develop the marketing plan, and manage the financial aspects of a project.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Benedetto, C.Anthony Di.
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Amazon.com
Uniform Resource Identifier <a href="http://www.amazon.com/exec/obidos/ASIN/0071151621/chopaconline-20">http://www.amazon.com/exec/obidos/ASIN/0071151621/chopaconline-20</a>
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Amazon customer reviews
Uniform Resource Identifier <a href="http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0071151621">http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0071151621</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Institution code [OBSOLETE] NBS
Koha item type Book
Call number prefix 658.575 CRA
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Central Library (CL) Central Library (CL) 08/28/2013 3 658.575 CRA NBS5202 06/01/2023 02/06/2023 08/28/2013 Book
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