Global business game : (Record no. 346776)

000 -LEADER
fixed length control field 01381 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324003749 (paperback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324003741 (paperback)
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.40352
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
-- 4331
-- 4331
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Wolfe, Joseph.
245 10 - TITLE STATEMENT
Title Global business game :
Remainder of title a simulation in strategic management and international business /
Statement of responsibility, etc. Joseph Wolfe.
250 ## - EDITION STATEMENT
Edition statement Bk&CD-Rom ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [S.l.] :
Name of publisher, distributor, etc. South-Western Educational Publishing,
Date of publication, distribution, etc. 1999.
300 ## - PHYSICAL DESCRIPTION
Extent 191 p. ;
Dimensions 27 cm.
520 ## - SUMMARY, ETC.
Summary, etc. Based on the hotly contested television industry, the Global Business Game is an adventure in strategic management and international business. Students take over management of a television manufacturer that is now under attack from many competitors and confronting consumer demands for higher quality levels and features. They must make marketing, financial and production decisions that affect among other things: the perceived quality of goods, shareholder value, and bottom-line profits. As students decide whether or not to enter new markets or develop new products, they have the option of conducting various market research studies. These exercises will challenge students and serve them for years to come as they practice in the new-world economy.
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Amazon.com
Uniform Resource Identifier <a href="http://www.amazon.com/exec/obidos/ASIN/0324003749/chopaconline-20">http://www.amazon.com/exec/obidos/ASIN/0324003749/chopaconline-20</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Institution code [OBSOLETE] NBS
Koha item type Book
Call number prefix 658.40352 WOL
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Central Library (CL) Central Library (CL) 08/28/2013   658.40352 WOL NBS5914 08/28/2013 08/28/2013 Book
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