Advertising & Promotion. (Record no. 348730)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00365 a2200133 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| -- | 6365 |
| -- | 6365 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Belch,George E. |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising & Promotion. |
| Remainder of title | An Integrated Marketing Communication. |
| Statement of responsibility, etc. | Belch George E. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London. |
| Name of publisher, distributor, etc. | McGraw-Hill |
| Date of publication, distribution, etc. | 1998. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 762p. |
| 500 ## - GENERAL NOTE | |
| General note | Hard cover. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Institution code [OBSOLETE] | NBS |
| Koha item type | Book |
| Call number prefix | 659.1 GEO |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library (CL) | Central Library (CL) | 08/28/2013 | 3 | 659.1 GEO | NBS4207 | 03/22/2019 | 02/06/2019 | 08/28/2013 | Book | ||||
| Central Library (CL) | Central Library (CL) | 08/28/2013 | 3 | 659.1 GEO | NBS8136 | 01/07/2016 | 12/22/2015 | 08/28/2013 | Book |