Marketing communications management . (Record no. 349975)

000 -LEADER
fixed length control field 00942cam a22003375i 4500
001 - CONTROL NUMBER
control field 17957212
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180116183004.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131129s2014 cau 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2013956531
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780857027863 (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780857027870 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (DLC)17957212
035 ## - SYSTEM CONTROL NUMBER
System control number (DLC)2013956531
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Copley, Paul.
245 10 - TITLE STATEMENT
Title Marketing communications management .
Remainder of title Analysis,Planning,and Implementation.
Statement of responsibility, etc. Paul Copley.
250 ## - EDITION STATEMENT
Edition statement 2nd edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. SAGE.
Date of publication, distribution, etc. 2014.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1409
300 ## - PHYSICAL DESCRIPTION
Extent 464p.
500 ## - GENERAL NOTE
General note Paper Cover
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Copley, Paul.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Copley, Paul.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 0
b ibc
c orignew
d 2
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Call number prefix 9199
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
            Central Library (CL) Central Library (CL) General Stacks 08/04/2015   658.8 COP NBS9199 08/04/2015 08/04/2015 Book
© 2023 Central Library, National University of Sciences and Technology. All Rights Reserved.