Introduction to mass communication : (Record no. 478830)

000 -LEADER
fixed length control field 01071cam a2200313 a 4500
001 - CONTROL NUMBER
control field 15499594
003 - CONTROL NUMBER IDENTIFIER
control field NUST
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240404144435.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 081027r20102001nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008045663
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073378909 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0073378909 (alk. paper)
038 ## - RECORD CONTENT LICENSOR
Staff Name 0
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P90
Item number .B284 2010b
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23
Edition number 22
Author Mark BAR
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Baran, Stanley J.
9 (RLIN) 12022
245 10 - TITLE STATEMENT
Title Introduction to mass communication :
Remainder of title media literacy and culture /
Statement of responsibility, etc. Stanley Baran.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill Higher Education,
Date of publication, distribution, etc. c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 450, [42] p. :
Other physical details col. ill. :
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. R-1 - R-12) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media.
9 (RLIN) 116
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media and culture.
9 (RLIN) 11397
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Media literacy.
9 (RLIN) 12023
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          Central Library (CL) Central Library (CL) General Stacks 07/26/2018 3 4 302.23 BAR S3H-N-163 04/16/2022 02/19/2022 07/26/2018 Book
© 2023 Central Library, National University of Sciences and Technology. All Rights Reserved.