The media of mass communication / (Record no. 542430)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00735cam a2200205 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 020549370X (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780205493708 (alk. paper) |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.2322 |
| Author Mark | VIV |
| -- | N01,P-156 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Vivian, John. |
| 9 (RLIN) | 37596 |
| 245 14 - TITLE STATEMENT | |
| Title | The media of mass communication / |
| Statement of responsibility, etc. | John Vivian. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed., 2008 update. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, MA : |
| -- | Islamabad : |
| Name of publisher, distributor, etc. | National Book Foundation, |
| -- | Pearson Allyn and Bacon, |
| Date of publication, distribution, etc. | c2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, 516 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 28 cm. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | 0 |
| Interest level | 0 |
| Reading level | 0 |
| Title point value | 302_232200000000000_VIV |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | 0 |
| Interest level | 0 |
| Reading level | 0 |
| Title point value | 302_232200000000000_VIV |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media. |
| 9 (RLIN) | 116 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | NUST |
| 9 (RLIN) | 6342 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/toc/ecip076/2006100839.html">http://www.loc.gov/catdir/toc/ecip076/2006100839.html</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Military College of Engineering (MCE) | Military College of Engineering (MCE) | 12/20/2013 | 302.2322 VIV | MCE-39199 | 12/20/2013 | 12/20/2013 | Book | ||||||
| Military College of Engineering (MCE) | Military College of Engineering (MCE) | 12/20/2013 | 302.2322 VIV | MCE-39200 | 12/20/2013 | 12/20/2013 | Book |