Beyond consumer marketing :sectoral marketing and emerging trends (Record no. 64221)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00480nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NUST - PNEC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170116180836.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150808b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0761932585 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8178293978 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | LIBRARY |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 381.0954 PAN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 4987 |
| Personal name | Panwar, J.S. |
| 245 ## - TITLE STATEMENT | |
| Title | Beyond consumer marketing :sectoral marketing and emerging trends |
| Statement of responsibility, etc. | J.S. Panwar |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | c.2004 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 4988 |
| Topical term or geographic name entry element | Marketing |
| General subdivision | MIS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Pakistan Navy Engineering College (PNEC) | Pakistan Navy Engineering College (PNEC) | 381.0954 PAN | PNECLIB-026700 | 08/08/2015 | Book |