Marketing (Record no. 8642)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00507 a2200181 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0073660310 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 ETZ |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| -- | 4759 |
| -- | 4759 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Etzel, Michael J. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. : |
| Name of publisher, distributor, etc. | Irwin/McGraw-Hill, |
| Date of publication, distribution, etc. | 2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 674 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | 1.Walker, Bruce J. 2.Stanton, William J. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Call number prefix | 658.8 ETZ |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library (CL) | Central Library (CL) | General Stacks | 12/18/2002 | New Public Books | 140.00 | 658.8 ETZ | SEECS002859 | 11/14/2012 | 01/05/2017 | Book | ||||||
| Central Library (CL) | Central Library (CL) | General Stacks | 12/18/2002 | New Public Books | 140.00 | 658.8 ETZ | SEECS002863 | 11/14/2012 | 01/05/2017 | Book | ||||||
| Central Library (CL) | Central Library (CL) | General Stacks | 12/18/2002 | New Public Books | 140.00 | 658.8 ETZ | SEECS002861 | 11/14/2012 | 01/05/2017 | Book | ||||||
| Central Library (CL) | Central Library (CL) | General Stacks | 12/18/2002 | New Public Books | 140.00 | 658.8 ETZ | SEECS002860 | 11/14/2012 | 01/05/2017 | Book | ||||||
| Central Library (CL) | Central Library (CL) | General Stacks | 12/18/2002 | New Public Books | 140.00 | 658.8 ETZ | SEECS002862 | 11/14/2012 | 01/05/2017 | Book |