eMarketing excellence : the heart of ebusiness (Record no. 8671)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00572 a2200169 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750653353 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Smith, P. R. |
| 245 10 - TITLE STATEMENT | |
| Title | eMarketing excellence : the heart of ebusiness |
| Statement of responsibility, etc. | P.R. Smith and Dave Chaffey. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Oxford : |
| Name of publisher, distributor, etc. | Butterworth-Heinemann, |
| Date of publication, distribution, etc. | c2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 340 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Published in association with: the Chartered Institute of Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chaffey, Dave. |
| 710 ## - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Chartered Institute of Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Call number prefix | 658.84 SMI |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library (CL) | Central Library (CL) | General Stacks | 07/24/2002 | Pak Book Corporation | 1587.56 | 1 | 658.84 SMI | SEECS002218 | 02/04/2015 | 11/30/2014 | 01/05/2017 | Book | |||||
| Central Library (CL) | Central Library (CL) | General Stacks | 07/24/2002 | Pak Book Corporation | 1587.56 | 658.84 SMI | SEECS002217 | 11/14/2012 | 01/05/2017 | Book |