Consumer behavior :i mplications for marketing strategy (Record no. 8747)

000 -LEADER
fixed length control field 00788 a2200229 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256139725
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging DLC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83420973
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
245 10 - TITLE STATEMENT
Title Consumer behavior :i mplications for marketing strategy
Statement of responsibility, etc. Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Chicago :
Name of publisher, distributor, etc. Irwin,
Date of publication, distribution, etc. c1995.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 649 p. :
Other physical details ill. (some col.) ;
Dimensions 27 cm.
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Irwin series in marketing
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior
Geographic subdivision United States.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market surveys
Geographic subdivision United States.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior
Geographic subdivision United States
General subdivision Case studies.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market surveys
Geographic subdivision United States
General subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Best, Roger J.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Coney, Kenneth A.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Call number prefix 658.83420973 HAW
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          Central Library (CL) Central Library (CL) General Stacks 08/27/2001 Donation   658.83420973 HAW SEECS001232 11/14/2012 01/05/2017 Book
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