Normal view
MARC view
- Kotler, Philip, Keller, Kevin Lane, Koshy, Abraham
Entry Personal Name
001 - CONTROL NUMBER
- control field: 66156
003 - CONTROL NUMBER IDENTIFIER
- control field: NUST
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20210628203537.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 210628|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: NUST
- Transcribing agency: NUST
100 ## - HEADING--PERSONAL NAME
- Personal name: Kotler, Philip, Keller, Kevin Lane, Koshy, Abraham
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (NUST): Kotler, Philip, Keller, Kevin Lane, Koshy, Abraham, Marketing management, a south asian perspective, 2009