Public Relations for your Business / Frank Jefkins
Publisher: New Delhi India 1995Description: 189 pISBN: 8174460268DDC classification: 301.54,JEF
Contents:
Do I Need PR? (Page-1), Do I Need Corporate Image? (Page-11), Do I Need Corporate Identity (Page-17), How Do I Get Media Coverage? (Page-23), How Do I Deal With Reporters and Interviewers? (Page-29), How Do I Communicate With My Employees (Page-47), Do I Need a PR Consultancy (Page-65), How Do I Educate The Market (Page-91), Dow Do I Deal With Opinion Leaders (Page-111), How Can Political PR Help Me? (Page-125), How Do I use PR in Crisis? (Page-147), How Do I Evaluate PR Results? (Page-169).
| Item type | Current location | Home library | Shelving location | Call number | URL | Status | Notes | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|---|
Book
|
Military College of Signals (MCS) | Military College of Signals (MCS) | General Stacks | 301.54,JEF (Browse shelf) | Link to resource | Available | Almirah No.73, Shelf No.3 | MCS33551 |
Total holds: 0
Do I Need PR? (Page-1), Do I Need Corporate Image? (Page-11), Do I Need Corporate Identity (Page-17), How Do I Get Media Coverage? (Page-23), How Do I Deal With Reporters and Interviewers? (Page-29), How Do I Communicate With My Employees (Page-47), Do I Need a PR Consultancy (Page-65), How Do I Educate The Market (Page-91), Dow Do I Deal With Opinion Leaders (Page-111), How Can Political PR Help Me? (Page-125), How Do I use PR in Crisis? (Page-147), How Do I Evaluate PR Results? (Page-169).
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