Corporate video in focus : a management guide to private TV / John F. Budd, Jr. ; Bruce C. Pennington, consulting editor.
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1983Description: vi, 210 p. : ill. ; 23 cmISBN: 0131761986; 0131762060Subject(s): Television in managementDDC classification: 658.45,BUD| Item type | Current location | Home library | Shelving location | Call number | URL | Status | Notes | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|---|
Book
|
Military College of Signals (MCS) | Military College of Signals (MCS) | General Stacks | 658.45,BUD (Browse shelf) | Link to resource | Available | Almirah No.55, Shelf No.2 | MCS6909 |
Prologue (Page-1), A wired Society Creates a Hometown Information Network (Page-11), Channels for Non Broadcast TV (Page-21), Credibility Versus (Page-47), Telling Versus Selling (Page-53), Scripting Programming and On Camera Performance (Page-61), Pros and Cons of Setting up in House TV (Page-79), Focus on Financial Reporting (Page-89), New Era in Shareholder Relations (Page-117), TV and Corporate Culture Change New Vistas in Human Resources Techniques (Page-131), Cabling Corporate Opinions TVs Dramatic Impact on Corporate and Public Affairs Advocacy (Page-145), Satellite TVs Global Reach (Page-155), Static on the Tubes Issues of Privacy and Editorial Control (Page-167).
Click on an image to view it in the image viewer
There are no comments on this title.