Email marketing (E-Book) an hour a day / Jeanniey Mullen, David Daniels.

By: Jeanniey Mullen, David DanielsContributor(s): Daniels, David L, 1970-Series: Serious skills: Publisher: Indianapolis, Ind. : Wiley Pub., c2009Description: xx, 291 p. : ill. ; 24 cmISBN: 0-470-38673-8 (pbk.); 978-0-470-38673-6 (pbk.)Subject(s): Electronic mail messages | Internet marketing | Telemarketing | (E-Book)DDC classification: 658.8 Online resources: Table of contents only
Contents:
Understanding Email Marketing Today (Page-1) The Five Critical Elements of Every Email You Create (Page-17) Getting Ready to Build Your Email Marketing Efforts (Page-39) What Happens Once You Send Your Email (Page-57) Eight Key Drivers of Your Email Campaign (Page-77) Preparing Your Email Marketing Strategy (Page-107) Month 2: Ensuring Success as You Launch Your Campaign (Page-161) Month 3: Adding Bells and Whistles (Page-215) Getting Ready for Year 2 and Beyond (Page-253)
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Item type Current location Home library Collection Call number URL Status Date due Barcode Item holds
Book Book Military College of Signals (MCS)
Military College of Signals (MCS)
NFIC 658.8 MUL (Browse shelf) Link to resource Available MCSEB-2612
Total holds: 0

Understanding Email Marketing Today (Page-1) The Five Critical Elements of Every Email You Create (Page-17) Getting Ready to Build Your Email Marketing Efforts (Page-39) What Happens Once You Send Your Email (Page-57) Eight Key Drivers of Your Email Campaign (Page-77) Preparing Your Email Marketing Strategy (Page-107) Month 2: Ensuring Success as You Launch Your Campaign (Page-161) Month 3: Adding Bells and Whistles (Page-215) Getting Ready for Year 2 and Beyond (Page-253)

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