Indian media in a globalised world / Maya Ranganathan, Usha M. Rodrigues.

By: Ranganathan, MayaContributor(s): Rodrigues, Usha MMaterial type: TextTextPublisher: Thousand Oaks : SAGE, 2010Description: xix, 275 p. ; 23 cmISBN: 9788132104018 (hard back); 8132104013 (hard back)Subject(s): Mass media -- India | Mass media -- Social aspects -- India | Mass media -- Economic aspects -- India | Globalization -- Social aspects -- IndiaDDC classification: 302.230954 LOC classification: P92.I7 | R38 2010
Contents:
Glocalisation of Indian television / Usha M. Rodrigues -- Nationalism as a marketing tool by MNC advertisements / Maya Ranganathan -- Print media in the era of globalisation / Usha M. Rodrigues -- Commercial FM radio takes over Indian cities / Maya Ranganathan -- The pan-Tamil rhetoric in regional media / Maya Ranganathan -- Citizen journalism and the public sphere in India / Usha M. Rodrigues -- The Naga nation on the Net / Maya Ranganathan -- Towards a more inclusive Indian identity? A case study of the Bollywood film Swades / Maya Ranganathan -- Public service broadcasting in India: Doordarshan's legacy / Usha M. Rodrigues -- The archetypes of Sita, Kaikeyi and Surpanaka stride the small screen / Maya Ranganathan -- Freedom in Indian blogosphere / Maya Ranganathan -- Television policy in India : an unfulfilled agenda / Usha M. Rodrigues.
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Item type Current location Home library Collection Shelving location Call number Status Date due Barcode Item holds
Book Book Central Library (CL)
Central Library (CL)
NFIC General Stacks 302.230954 RAN (Browse shelf) Available S3H-S-105
Total holds: 0

Includes bibliographical references and index.

Glocalisation of Indian television / Usha M. Rodrigues -- Nationalism as a marketing tool by MNC advertisements / Maya Ranganathan -- Print media in the era of globalisation / Usha M. Rodrigues -- Commercial FM radio takes over Indian cities / Maya Ranganathan -- The pan-Tamil rhetoric in regional media / Maya Ranganathan -- Citizen journalism and the public sphere in India / Usha M. Rodrigues -- The Naga nation on the Net / Maya Ranganathan -- Towards a more inclusive Indian identity? A case study of the Bollywood film Swades / Maya Ranganathan -- Public service broadcasting in India: Doordarshan's legacy / Usha M. Rodrigues -- The archetypes of Sita, Kaikeyi and Surpanaka stride the small screen / Maya Ranganathan -- Freedom in Indian blogosphere / Maya Ranganathan -- Television policy in India : an unfulfilled agenda / Usha M. Rodrigues.

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