Media management : a casebook approach / Ardyth Broadrick Sohn ... [et al.].
Material type:
TextSeries: LEA's communication seriesPublisher: Mahwah, N.J. : L. Erlbaum Associates, 1999Edition: 2nd edDescription: x, 383 p. ; 24 cmISBN: 080583026X (alk. paper)Subject(s): Mass media -- Management -- Case studiesDDC classification: 302.23/068 LOC classification: P96.M34 | M4 1999Online resources: Publisher description
| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Book
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Central Library (CL) | Central Library (CL) | 302.23/068 MED (Browse shelf) | Available | S3H-N-120 |
Total holds: 0
Rev. ed. of: Media management / Stephen Lacy. 1st ed. 1993.
Includes bibliographical references (p. 359-369) and indexes.
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