Engaged journalism : connecting with digitally empowered news audiences / Jake Batsell.
Material type:
TextSeries: Columbia journalism review booksPublisher: New York : Columbia University Press, 2015Description: xxxiv, 195 pages : illustrations ; 22 cmISBN: 9780231168342 (cloth : alk. paper); 9780231168359 (pbk. : alk. paper)Subject(s): Journalism -- United States -- History -- 21st century | News audiences -- United States -- History -- 21st century | Online journalism -- United States -- History -- 21st century | Social media -- United StatesDDC classification: 071/.3 LOC classification: PN4867.2 | .B38 2015Online resources: Book review (H-Net) | Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
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Central Library (CL) | Central Library (CL) | NFIC | First Floor - Journalism | 071/.3 BAT (Browse shelf) | Available | S3H-S-909 |
Browsing Central Library (CL) shelves, Shelving location: First Floor - Journalism Close shelf browser
| 070.5 EDU Educational publishing in global perspective : | 070.9051 E-learning in the 21st century : a framework for research and practice | 070.92 KAM The journalist's handbook | 071/.3 BAT Engaged journalism : | 071/.3 GAN Deciding what's news : | 079.94 SIN Print media | 080 PEN Pentagon's reference library Quotations Book |
Includes bibliographical references (pages 157-176) and index.
Introduction: why engagement matters -- The "original platform": how news organizations build digital loyalty and generate revenue through face-to-face engagement -- News as conversation: not just informing, but involving the audience -- Mining the "passionate vertical": serving niche and hyperlocal audiences through digital and mobile platforms -- Search, explore, play: drawing readers into journalism through interactive -- Participatory experiences -- Sustaining engaged journalism: measuring and monetizing the audience relationship -- Conclusion.
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