Consumer behavior : marketing strategy perspectives / J.Paul Peter.

By: Peter, J.PaulContributor(s): Olson, JerrySeries: The irwin series in marketing: Publisher: [S.l.] : Irwin Professional Publishing, 1986Description: 698 p. ; 24 cmISBN: 0256031770; 9780256031775Subject(s): Market research | Marketing | Business / Economics / Finance | Business & Economics / Marketing / Research | Marketing - ResearchOnline resources: Amazon.com | Amazon customer reviews
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Item type Current location Home library Call number Status Date due Barcode Item holds
Book Book Central Library (CL)
Central Library (CL)
658.8342 PET (Browse shelf) Available NBS682
Total holds: 0

Hardcover.

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