Marketing insights for the asia pacific / Siew Meng Leong.
Publisher: [S.l.] : Butterworth-Heinemann, 1997Edition: 2nd edDescription: 332 p. ; 24 cmISBN: 9971645327; 9789971645328Online resources: Amazon.com | Amazon customer reviews Summary: A comprehensive treatment of the nature of marketing in the Asia Pacific region. This text incorporates a collection of 25 articles from various journals and magazines.| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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Book
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Central Library (CL) | Central Library (CL) | 658.8 LEO (Browse shelf) | Available | NBS1882 |
Total holds: 0
Paperback.
A comprehensive treatment of the nature of marketing in the Asia Pacific region. This text incorporates a collection of 25 articles from various journals and magazines.
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