The global challenge : building the new worldwide enterprise / Robert T., Ph.D. Moran, John R. Riesenberger.
Publisher: [S.l.] : McGraw-Hill Companies, 1994Edition: 1st THUS edDescription: 280 p. ; 24 cmISBN: 0077090225 (hardcover); 9780077090227 (hardcover)DDC classification: 658.049 Online resources: Amazon.com Summary: For all organizations, working and competing in a worldwide market is a fact of everyday business life. Inspite of a general acceptance of this 'globalization', managing the problems and opportunities that it presents is something that senior executives and managers are trying to come to terms with. The Global Challenge offers a comprehensive guide to the issues of international business - competition, global changes, vision, structure, strategy, organizational change, competencies required - presented in a simple, practical style. Incorporating research conducted among today's senior executives, the authors address problems in management structures, human resource and culture that are central to making a success of globalization.| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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Central Library (CL) | Central Library (CL) | 658.049 MOR (Browse shelf) | Available | NBS3157 |
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| 658.049 HUR 200588 Global Operations and Logistic Management. | 658.049 INT International business : | 658.049 LUT International Management. | 658.049 MOR The global challenge : | 658.049 NOH The differentiated network : organizing multinational corporations for value creation | 658.049 PAC 2004 Emerging Markets: | 658.049 PUN Experiencing international business and management : |
For all organizations, working and competing in a worldwide market is a fact of everyday business life. Inspite of a general acceptance of this 'globalization', managing the problems and opportunities that it presents is something that senior executives and managers are trying to come to terms with. The Global Challenge offers a comprehensive guide to the issues of international business - competition, global changes, vision, structure, strategy, organizational change, competencies required - presented in a simple, practical style. Incorporating research conducted among today's senior executives, the authors address problems in management structures, human resource and culture that are central to making a success of globalization.
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