Strategic Brand Management : Building,Measuring,and Managing Brand Equity

By: Kevin Lane KellerSeries: Strategic Brand Management Building,Measuring,and Managing Brand EquityPublisher: Prentice hall New Jersey 1998Description: 635+ p. Photo copyISBN: 0131201158DDC classification: 658.827 KEL 1998
Tags from this library: No tags from this library for this title. Log in to add tags.
Item type Current location Home library Collection Shelving location Call number Status Date due Barcode Item holds
Book Book Central Library (CL)
Central Library (CL)
NFIC General Stacks 658.827 KEL 1998 (Browse shelf) Available NBSP-20
Book Book Central Library (CL)
Central Library (CL)
658.827 KEL (Browse shelf) Available NBSP-19
Book Book Central Library (CL)
Central Library (CL)
658.827 KEL (Browse shelf) Available NBSP-18
Total holds: 0
Browsing Central Library (CL) shelves, Shelving location: General Stacks Close shelf browser
658.827 GAL Building Brands. 658.827 HAI Brand Failures. 658.827 HAL Darwin's brands . 658.827 KEL 1998 Strategic Brand Management : 658.827 KEL 2013 Strategic Brand Management 658.827 KUM 2013 Brand Breakout 658.83 BIR 2003 The Handbook of International Market Research Techniques

There are no comments on this title.

to post a comment.
© 2023 Central Library, National University of Sciences and Technology. All Rights Reserved.