NUST Institutions Library Catalogue

As the convergence/collision of major industry segments becomes commonplace in technology-driven industries, companies must rely on sound strategies to navigate the resulting instability. How should a company respond if it is caught in the turbulence that results when two previously disparate industries become one? This new book by Intel Senior Advisor and former Chairman Andy Grove, Stanford Graduate School of Business Professor Robert Burgelman, with assistance from Philip Meza, offers analysis and numerous case studies chosen to provide insights into such situations. The book, Strategic Dynamics: Concepts and Cases, is the product of more than twelve years of co-teaching and research by Burgelman and Grove based on their unique combination of academic and industry experience.