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Cases in strategic management / A. J. Strickland, Arthur A., Jr. Thompson.

By: Strickland, A. JContributor(s): Thompson, Arthur A., JrPublisher: [S.l.] : Mcgraw-Hill College, 1997Edition: 10th edDescription: 704 p. ; 25 cmISBN: 0256241481 (paperback); 9780256241488 (paperback)DDC classification: 658.4012 Online resources: Amazon.com Summary: Thompson / Strickland CASES is the softcover cases component of this marketing-leading strategic management package. With this edition, the text portion now contains the best coverage of the resource-based view of the firm, keeping up Thompson/Strickland's Strategic Management commitment to currentness in thought, excellence in package, and reliability overall.

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Item type	Current location	Home library	Call number	Status	Date due	Barcode	Item holds
Book	Central Library (CL)	Central Library (CL)	658.4012 STR (Browse shelf)	Available		NBS4212

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Thompson / Strickland CASES is the softcover cases component of this marketing-leading strategic management package. With this edition, the text portion now contains the best coverage of the resource-based view of the firm, keeping up Thompson/Strickland's Strategic Management commitment to currentness in thought, excellence in package, and reliability overall.

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