Designing interactive strategy : from value chain to value constellation / Richard Normann and Rafael Ramírez.

By: Normann, Richard, 1943-Contributor(s): Ramírez, Rafael, 1956-Material type: TextTextPublisher: Chichester, England ; New York : Wiley, 1998Description: xxi, 159 p. : ill. ; 23 cmISBN: 0471986070 (pbk.)Subject(s): Strategic planning | Industrial management | Value | Strategic planning -- Case studiesDDC classification: 658.4012 LOC classification: HD30.28 | .N67 1998Online resources: Publisher description | Table of contents
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NFIC Book Cart 658.4012 NOR (Browse shelf) 1 Available CL-D-44
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"Reprinted with revisions in paperback 1998"--T.p. verso.

Includes bibliographical references (p. [150]-151) and index.

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