Entrepreneurship / Robert D. Hisrich, PhD, Bridgestone Chair of International Marketing and Associate Dean of Graduate and International Programs, College of Business Administration, Kent State University, Michael P. Peters, PhD Professor Emeritus, Carroll School of Management, Boston College, Dean A. Shepherd, PhD, Randall L. Tobias Chair in Entrepreneurial Leadership and Professor of Entrepreneurship, Kelley School of Business, Indiana University.
Material type:
TextPublisher: New York, NY : McGraw-Hill Education, [2017]Edition: Tenth editionDescription: xxi, 580 pages ; 27 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780078112843 (alk. paper)Subject(s): New business enterprises | Entrepreneurship | Business planning | Business enterprises -- Finance | Success in businessDDC classification: 658.421, HIS LOC classification: HD62.5 | .H577 2017
Contents:
Part 1: The Entrepreneurial Perspective (Page-1), Part 2: From Idea to The Opportunity (Page-83), Part 3: From The Opportunity to The Business Plan (Page-179), Part 4: From The Business Plan to funding The Venture (Page-289), Part 5: From Funding The Venture to Launching Growing and Ending The New Venture (Page-355), Part 6: Cases (Page-437).
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Includes index.
Part 1: The Entrepreneurial Perspective (Page-1), Part 2: From Idea to The Opportunity (Page-83), Part 3: From The Opportunity to The Business Plan (Page-179), Part 4: From The Business Plan to funding The Venture (Page-289), Part 5: From Funding The Venture to Launching Growing and Ending The New Venture (Page-355), Part 6: Cases (Page-437).
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