TY  - BOOK
AU  - Kotler,Philip
TI  - Marketing management: Asouth Asian prespective: Philip Kotler
SN  - 0135573890
AV  - HF5415.13 .K64 1972
U1  - 658.8 
PY  - 2013///
CY  - New Delhi
PB  - Prentice-Hall
KW  - Marketing
KW  - Management
N1  - Student lost Acc.No. 1704, 11th ed and replaced by 14th ed; Includes bibliographical references
ER  -