TY  - BOOK
AU  - Verma,M.K.
TI  - Encyclopaedia of journalism & mass communication
SN  - 8131310582 (hardcover)
AV  - PN4731 
U1  - 070.3 
PY  - 2011///
CY  - New Delhi
PB  - APH Publishing Corporation
KW  - Journalism
KW  - Mass media
N1  - vol. 1. News reporting and editing. -- vol. 2. Information technology in journalism. -- vol. 3. Media and public relations. --  vol. 4. Mass communication and its digital transformation. --  vol. 5. Media and journalism. --  vol. 6. Modern journalism. --  vol. 7. Multimedia journalism. --  vol. 8. textbook of mass communication
N2  - Communication in its simplest sense is a human�Relationship�involving two or more persons who come together to share, to dialogue and to commune, or just to be together say at a�Festival�or a time of mourning. Communication is thus not so much an act or even a process but rather social and�Cultural�togetherness. Communion with oneself, with God, nature, the�World�of�Spirits�and with one's ancestors are also form of communication, communication studies was largely influenced by such needs and such�Research�as well as the rapid growth of the�Press�and later of the cinema,�Radio�and television. In�India�generally the primary focus of interest in communication is how the receiver makes sense of the stimful that he receive so as to deepen his self awareness
UR  - http://www.amazon.com/exec/obidos/ASIN/8131310582/chopaconline-20
ER  -