Houghton, H.W. , <br/><br/>
Salesmanship and Advertising / 
H.W. Houghton 
 - London  Marketing Consultatns  1944 
 - 299 p 
<br/><br/>Salesmanship and  Commerce (Page-15), Fundametals of Successful Selling (Page-31), Preliminaries of a Sale (Page-53), The Art of Salesmanship-I (Page-75), The Art of Salesmanship-II (Page-103), The Art of Salesmanship-III (Page-131), Advertising I (Page-163), Advertising II (Page-193), Advertising III (Page-207), Advertising IV (Page-227), Market Research (Page-241). 
<br/><br/><label>Subjects--Topical Terms: </label>
<br/><br/><label>Dewey Class. No.: </label>659.1,HOU