K. Adlard Coles <br/><br/>
Ross careers book :  Part I to IX / 
Edited by K. Adlard Coles 
 -  Robert ross and co ltd  1840 
 - viii,64 p.; 
<br/><br/>Preface (Page-3), Qualities Necessary for the Making of a Good Advertising Man (Page-5), Inside An Advertising Agency (Page-8), The Accounts Executive (Page-12), The Research and Statistical Executive (Page-14), The Copy-Writer (Page-17), The Artist and Layout Man (Page-19), The Production Executive (Page-22), The Space Buyer (Page-24), The Film Publicity Expert (Page-26), Radio and Television (Page-28), The Advertising Manager (Page-31), The Advertisement Manager (Page-34),  Women in Advertising (Page-37), How to Enter Advertising (Page-40), Examination in Advertising (Page-430, Bibliography (Page-48), The Structure of Advertising (Page-51). 
<br/><br/><label>Dewey Class. No.: </label>371.425,ROS