TY  - GEN
AU  - K. Adlard Coles
TI  - Ross careers book: Part I to IX 
U1  - 371.425,ROS 
PY  - 1840///
PB  - Robert ross and co ltd
N1  - Preface (Page-3), Qualities Necessary for the Making of a Good Advertising Man (Page-5), Inside An Advertising Agency (Page-8), The Accounts Executive (Page-12), The Research and Statistical Executive (Page-14), The Copy-Writer (Page-17), The Artist and Layout Man (Page-19), The Production Executive (Page-22), The Space Buyer (Page-24), The Film Publicity Expert (Page-26), Radio and Television (Page-28), The Advertising Manager (Page-31), The Advertisement Manager (Page-34),  Women in Advertising (Page-37), How to Enter Advertising (Page-40), Examination in Advertising (Page-430, Bibliography (Page-48), The Structure of Advertising (Page-51)
ER  -