William D. Perreault Essentials of Marketing: A global managerial approach - 10th, ed. - Islamabad National Book Foundation c2011. - xi, 638 p. : ill, ; 30 cm. Shelf # 13, Row # 1, Fiction. ISBN: Available Subjects--Topical Terms: A Global Managerial Approach Dewey Class. No.: 658.8 PER