TY - GEN AU - Philip Kotler ;Kevin Lane Keller ;Abraham Koshy ; Mithileshwar Jha TI - Marketing Management A South Asian Perspective 13th/ed SN - 9788131716830 U1 - 658.80380 KOT PY - 2009/// CY - Delhi PB - Pearson N1 - DOS BS Reference Books; AHQ Books ER -