TY  - BOOK
AU  - Batsell,Jake
TI  - Engaged journalism: connecting with digitally empowered news audiences 
T2  - Columbia journalism review books
SN  - 9780231168342 (cloth : alk. paper)
AV  - PN4867.2 .B38 2015
U1  - 071/.3 23
PY  - 2015///
CY  - New York
PB  - Columbia University Press
KW  - Journalism
KW  - United States
KW  - History
KW  - 21st century
KW  - News audiences
KW  - Online journalism
KW  - Social media
N1  - Includes bibliographical references (pages 157-176) and index; Introduction: why engagement matters -- The "original platform": how news organizations build digital loyalty and generate revenue through face-to-face engagement -- News as conversation: not just informing, but involving the audience -- Mining the "passionate vertical": serving niche and hyperlocal audiences through digital and mobile platforms -- Search, explore, play: drawing readers into journalism through interactive -- Participatory experiences -- Sustaining engaged journalism: measuring and monetizing the audience relationship -- Conclusion
UR  - http://www.h-net.org/reviews/showrev.php?id=43507
ER  -