TY - GEN AU - Czinkota,Michael R. TI - International business SN - 0030128889 PY - 1995/// CY - [S.l.] PB - Harcourt Brace College Publishers KW - Business/Economics KW - Management & Business: General KW - Economics, finance, business & management KW - International business KW - Multinationals KW - Business / Economics / Finance KW - Business & Economics / International / General KW - International - General KW - International business enterprises KW - International finance KW - International trade KW - Investments, Foreign N1 - Hardcover N2 - Offers the perspective of the multinational corporation as well as that of the small international start-up firm. Provides a strong theory base yet fully reflects the managerial concerns of those who work on the front lines in the business world UR - http://www.amazon.com/exec/obidos/ASIN/0030128889/chopaconline-20 UR - http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0030128889 ER -