TY  - GEN
AU  - Hendrix,Jerry A.
TI  - Public relations cases
SN  - 0534514324
U1  - 659.2 
PY  - 2000///
CY  - [S.l.]
PB  - Wadsworth Publishing Company
N1  - Paperback
N2  - The Fifth Edition continues to study examples of public relations by following the author's philosophy that great PR comes from interactive participation among sources and receivers of information. The text walks students through the evaluation of excellent case studies and helps students to understand why select public relations cases had the effect they did
UR  - http://www.amazon.com/exec/obidos/ASIN/0534514324/chopaconline-20
UR  - http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0534514324
ER  -