Wade, Michael. <br/><br/>
Cases in electronic commerce / 
Michael Wade. 
 - Edition Unstated ed. 
 - [S.l.] :  McGraw-Hill Companies,  1999. 
 - 480 p. ;  24 cm. 
<br/><br/> Paperback. 
<br/><br/> Cases in electronic commerce is comprised of a collection of 25 full-length case studies written by professors at the renowned Richard Ivey School of Business. Each case study is centered around a real-world company and provides sufficient detail on the implications associated with e-commerce initiatives. This managerial-oriented approach allows students to fully understand and appreciate the strategic, tactical, and operational challenges faced when launching an e-commerce-based business. 
<br/><br/><label>ISBN: </label>0072375167 9780072375169 
<br/><br/><label>Dewey Class. No.: </label>658.84