Dalrymple, Douglas J. <br/><br/>
Sales management / 
Douglas J. Dalrymple. 
 - 8International Ed ed. 
 - [S.l.] :  John Wiley and Sons (WIE),  2004. 
 - 624 p. ;  26 cm. 
<br/><br/> Hardcover. 
<br/><br/> This practical text contains case studies and role-playing activities which provide readers with the opportunity to solve realistic sales management problems. Emphasis is placed on relationship marketing, team development, diversity, total quality management and strategic planning. 
<br/><br/><label>ISBN: </label>0471451711 9780471451716 
<br/><br/><label>Dewey Class. No.: </label>381