Whiteley, Richard. <br/><br/>
Customer-centered growth :  five proven strategies for building competitive advantage / 
Richard Whiteley. 
 - [S.l.] :  Basic Books,  1997. 
 - 336 p. ;  24 cm. 
<br/><br/> Paperback. 
<br/><br/> Explains how businesses can use a customer-oriented approach that can dramatically enhance profits and corporate success, offering five effective strategies, as well as fifteen assessment and planning tools, for enhancing a company's competitive abilities. 
<br/><br/><label>ISBN: </label>0201154935 9780201154931 
<br/><br/><label>Dewey Class. No.: </label>658.812