Alexander, James A.

The knowledge-based organization : four steps to increasing sales, profits, and market share / James A. Alexander. - 1st ed. - [S.l.] : McGraw-Hill, 1994. - 140 p. ; 24 cm.

Hardcover.

The Knowledge-Based Organization offers a blueprint for integrating sales and service capabilities to create a professional services organization. Any executive charged with the responsibility of generating new, higher-margin revenue will find key strategies for building products that improve profitability. This results-focused book gives readers the basics to begin: creating the professional services organization to compete in the next century; transitioning from existing sales and service model; handling common problems and apply real-world examples.

0786303530 9780786303533

658.812