TY  - GEN
AU  - Alexander,James A.
AU  - Lyons,Michael C.
TI  - The knowledge-based organization: four steps to increasing sales, profits, and market share 
SN  - 0786303530
U1  - 658.812 
PY  - 1994///
CY  - [S.l.]
PB  - McGraw-Hill
N1  - Hardcover
N2  - The Knowledge-Based Organization offers a blueprint for integrating sales and service capabilities to create a professional services organization. Any executive charged with the responsibility of generating new, higher-margin revenue will find key strategies for building products that improve profitability. This results-focused book gives readers the basics to begin: creating the professional services organization to compete in the next century; transitioning from existing sales and service model; handling common problems and apply real-world examples
UR  - http://www.amazon.com/exec/obidos/ASIN/0786303530/chopaconline-20
UR  - http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0786303530
ER  -