Meidan, Arthur. <br/><br/>
Cases in marketing of services :  an international collection / 
Arthur Meidan. 
 - [S.l.] :  Addison-Wesley Pub (Sd),  1993. 
 - 304 p. 
<br/><br/> Hardcover. 
<br/><br/> Bridge the gap between education and the real busines world. The twenty two case studies provided in this book will help students to develop their skills and experience over a range of marketing managemnt topics and problems. 
<br/><br/><label>ISBN: </label>0201565056 9780201565058 
<br/><br/><label>Dewey Class. No.: </label>658.8