Treacy, Michael.

The discipline of market leaders : choose your customers, narrow your focus, dominate your market / Michael Treacy. - Expanded ed. - [S.l.] : Basic Books, 1997. - 224 p. ; 21 cm.

Paperback.

Now in paperback� A breakthrough approach to strategy that will revolutionize how you think about customers, competition, markets, even the fundamental structure of your business. Paper. DLC: Competition.

0201407191 9780201407198

658.8