TY  - GEN
AU  - Nilson,Torsten H.
TI  - Chaos marketing: how to win in a turbulent world 
T2  - Mcgraw-hill marketing for professionals
SN  - 0077079914
U1  - 658.8 
PY  - 1995///
CY  - [S.l.]
PB  - McGraw-Hill Companies
N1  - Paperback
N2  - This text provides common-sense advice on how to be more adaptable in business. It uses chaos theory as a handle to illustrate the way marketing is as subject to the irrational flows of change as weather forecasting is
UR  - http://www.amazon.com/exec/obidos/ASIN/0077079914/chopaconline-20
UR  - http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0077079914
ER  -