Guerrilla marketing with technology unleashing the full potential of your small business /
Jay Conrad Levinson.
- [S.l.] : Basic Books, 1997.
- 224 p. ; 24 cm.
Paperback.
Guerrilla Marketing with Technology shows entrepreneurs how virtually every aspect of a small business can be enhanced through technology--from creating and distributing newsletters to staying a head of industry trends. Includes a Glossary of key terms, an IQ quiz, case examples of pioneering companies, and more. Website promo.