Levinson, Jay Conrad.

Guerrilla marketing with technology unleashing the full potential of your small business / Jay Conrad Levinson. - [S.l.] : Basic Books, 1997. - 224 p. ; 24 cm.

Paperback.

Guerrilla Marketing with Technology shows entrepreneurs how virtually every aspect of a small business can be enhanced through technology--from creating and distributing newsletters to staying a head of industry trends. Includes a Glossary of key terms, an IQ quiz, case examples of pioneering companies, and more. Website promo.

0201328046 9780201328042

658.8