TY  - GEN
AU  - Rix
TI  - Marketing practical approach: a practical approach 
SN  - 0074708589
PY  - 2000///
CY  - [S.l.]
PB  - McGraw-Hill Australia
N1  - Paperback
N2  - This new edition continues the practical approach that has made previous editions bestsellers. The book will integrate Internet Marketing, Global Issues, Ethical Challenges and Marketing in a Small Business with an Australian perspective. Fully supported by a comprehensive Australian Website
UR  - http://www.amazon.com/exec/obidos/ASIN/0074708589/chopaconline-20
UR  - http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0074708589
ER  -