Basic investments /
Herbert B. Mayo.
- 1st ed.
- [S.l.] : South-Western College Pub, 2005.
- 512 p. ; 26 cm.
- With thomson one - business school edition) (series in finance. .
- With thomson one - business school edition) (series in finance. .
Hardcover.
The basic theme is making investment decisions to achieve investment goals in an efficient market context. Assets are considered from an individual perspective and how they help manage risk and achieve the investor's goals. For example, coverage will include both the features and valuation of a single bond and how a variety of bonds may be combined in a portfolio that reduces, or at least manages, risk.