Schiller, Bradley R.

The micro economy today / Bradley R. Schiller. - 7 Sub ed. - [S.l.] : McGraw-Hill Companies, 1996. - 524 p. ; 27 cm.

Paperback.

This is a continuation of the last edition's strengths of teaching students the principles of macroeconomics by tying economic concepts and theory to provocative illustrations and examples from contemporary world events. Schiller maintains a well-constructed narrative, relating the fundamental concepts and theory of economics to contemporary world events with which students are likely to be familiar. Throughout, global competitiveness motivates cost analysis - a trademark of Schiller's past editions and a proven pedagogical technique for the exploration of microeconomic topics. Schiller's careful, step-by-step examination of topics along with an extensive graphics programme and interesting boxed features encourage students to think critically about economics.

0070577161 9780070577169

338.5